Google AdWords, search engine marketing, small business management and other topics.
Updated on 6.11.2007 (corrected typo and inserted example) Should you use hyphens or the underscore for your online website’s file names, subdirectories or in your content? Examples: your-site.com/my-files.htm or your_site.com/my_files.htm
Recently I noticed lots of hyphens being used in URLs, mostly by SEO or techie types of websites or businesses that are completely online like Amazon.com. The last few years Ive been focusing on search engines and SEO.
Google seems to be spending a lot of time and money building its Marketing services, the search engine company has made several moves toward advertising in traditional marketing channels. For example, the Google Adwords program allows marketers to advertise on cell phones.
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We often come face to face with small business owners that suffer from RTC (Resistance to change). They have no website, no email and “I have been running my business this way for X number of years just fine without it”. They are however speaking to me for a reason.
To work around this issue we provide a free initial consultation and bring clients along with baby steps.
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Soon after launching this blog, I discovered that I was receiving comments that were a combination of excerpts of my original post plus links to other blogs where I found the same exact content.
Instantly, I thought it was some type of spamming attempt. What I found was a trail leading to an interesting concept / feature named Trackback.
Google releases a search without query plug in for its toolbar. This feature allows you to press a button (that has a set of dice as an icon) on the browsers toolbar and will return random results based on past stored searches.
“You already know that search is at the core of everything we do: we want to deliver useful and relevant information every time you do a search. But what about when you don’t have a query in mind, or if you just don’t feel like typing in a query?”
Maybe useful if your bored and seeking random searches. You must have the Google toolbar version 3.0
