Archive for the ‘Yahoo Search Marketing’ Category

Facts about the Yahoo-Google Advertisment Agreement



Posted on October 2, 2008, 10:29 am, by Kyle M Brown, under AdWords, Pay Per Click Advertising, Yahoo Search Marketing.

If you have not heard by now, Google and Yahoo are working on an arrangement where Google Adwords ads, will appear on the Yahoo Ad network. Below is an official presentation on the agreement.

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Quikstart: What is an “assist” in YSM reports?



Posted on May 21, 2008, 1:30 pm, by Kyle M Brown, under Yahoo Search Marketing.

The following defines the term “Assist” which is used in Yahoo Search Marketing’s reports.
YSM Assist 

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