Inside AdWords: Google Ad Planner has a new look
There are a few interesting changes in Ad Planner. Some dont think about pure metrics when planning an ad campaign, though it is a part of the process.
While researching metrics reporting I discovered the new layout of Googles Ad Planner.
My early findings show that this report is very accurate when compared to other pure reporting tools.
After all, the data is coming from the world leading search engine.
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